The Lead Business Analyst will be an individual contributor to the development, maintenance, and enhancement of the Enterprise Marketing Database, providing overall business knowledge to projects and support. This position will be assigned to many projects within the Enterprise Marketing Management Development group. Under the guidance of a Sr. Manager, he/she collaborates with company customers, staff members, IT colleagues, and other stakeholders to define detailed customer requirements and system interfaces, assess available technologies, and develop and present solutions. The Lead Business Analyst acts as an internal consultant, providing business process expertise and technical guidance on the most complex projects or researching strategic planning matters.
This position requires broad knowledge of data sources, data integration and data flow as well as a high degree of creativity and latitude, working at an in-depth level within a business area. The Lead Business Analyst acts as the subject matter experts in the business areas assigned, in terms of both business applications and business processes. The individual in this position should be familiar with project management techniques and possesses good communication skills.
The main challenge for the Lead Business Analyst is identifying causes and implementing solutions to business problems in a multifunctional project, assessing and communicating issues of technology impact on the business. The Lead Business Analyst must understand the procedures and expected system
performance associated with the introduction of new information technologies, while seeking ways to collaborate with other IT members to facilitate transitions. He/she shares responsibility with other team members to ensure on-time, high quality product delivery.
Requirements and General Skills: